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SLU-Madrid Psychology Majors Share Projects with Peers

by Isaiah Voss

Students exhibited their research through interactive activities in Saint Louis University-Madrid's San Ignacio Hall on Dec. 10.

The Critical Thinking About Psychology course, often dubbed "capstone,", requires B.A. in psychology students to apply their research skills to real-world situations.

This term’s projects included "The Hidden Language of Smell," "The Psychology of Sensory Marketing and Advertising," "Manipulation 101," "Play in Adulthood" and "The War You Can’t See."

Junior Mariam Mahgoub explained the importance of her group's "The War You Can’t See" while noting SLU-Madrid's diverse community of over 75 nationalities. Mahgoub and her groupmates delved into the effects of childhood exposure to war.

"Unfortunately, a handful of these countries are currently amid conflict, which makes our topic very relevant now," she said.

 

Two people look down while filling out a form while looking at essential oil bottles. Two girls talk to event participants behind a table and a poster in the background shows research details.

Students visiting “The Hidden Language of Smell” table. Photo by Ilinca Ignat.

"Play in Adulthood" focused on the exploration of mental and emotional health benefits of playtime. Unlike imaginary play in childhood, the group noted the stress relief provided by activities like coloring and using Play-Doh.

"Manipulation 101" studied the manipulation tactics used in interpersonal relationships. The group had people watch short clips to better spot warning signs.

"The Psychology of Sensory Marketing and Advertising" group invited students and faculty into the San Ignacio Hall Auditorium as part of their immersive project. They analyzed multisensory marketing strategies involving the five senses and showcased their findings by turning a plain knitted sweater into a memorable "brand experience." The group served cookies and enhanced the auditorium with a light scent of vanilla.

Similarly, senior Alessandra Silva’s group investigated the psychology of aromas and the emotions they evoke in their project titled "The Hidden Language of Smell." They asked eventgoers to smell four essential oils and match each one to an emotion.

"Scent can offer insight into first impressions, emotional attachments and everyday social interactions," said Silva. "The meaning of scent can shape how you perceive people."

Discover SLU-Madrid's B.A. in Psychology